BRAND IDENTITY DESIGN
Branding that looks good and feels like you.
Create a recognizable identity that reflects your personality, connects with your people, and supports where your business is going.
More than just a logo.
Everything your brand needs to show-up consistently.
Moodboard + ideation
Creative direction
Logo design and variations
Color palette
Typography system
Custom visual elements
Brand guidelines
Social media templates
Business cards
Marketing collateral
Let’s do this.
BRANDING PACKAGES
Logo Foundation
STARTING AT $1,250
A focused visual foundation with the essential elements needed to present your business professionally and consistently.
Good fit for: New businesses, personal brands, or organizations that need a polished and practical visual starting point.
Includes:
CREATIVE DIRECTION
✔ Brand questionnaire
✔ 30-minute discovery call
✔ Moodboard
LOGOS
✔ Primary logo
✔ Light and dark variations
BRAND SYSTEMS
✔ Custom color palette
✔ Typography selections
✔ Mini brand reference sheet
BRANDED COLLATORAL
None included
PROJECT SPECIFICS
✔ Two rounds of revisions
✔ Digital logo file folder (PDF, PNG, SVG)
Signature Brand
STARTING AT $2,500
A flexible visual identity with the supporting elements needed to present your business professionally and consistently.
Good fit for: Growing businesses or established brands that need a cohesive identity across several marketing platforms.
Includes:
CREATIVE DIRECTION
✔ Brand questionnaire
✔ 30-minute discovery meeting
✔ Moodboard w/ creative direction brief
LOGOS
✔ Logo suite, including:
- Primary horizontal + vertical logos
- Secondary logo
- Submark
- Favicon
✔ Light and dark variations
✔ Brand in use mockup example (1)
BRAND SYSTEMS
✔ Custom color palette
✔ Typography pairings
✔ Brand guide (4-5 pages)
BRANDED COLLATORAL
✔ Business card mockup
PROJECT SPECIFICS
✔ Two rounds of revisions
✔ Digital logo file folder (PDF, PNG, SVG)
Full Brand Identity
STARTING AT $3,800
An expanded visual identity with the strategic elements needed to present your business professionally and consistently.
Good fit for: Businesses preparing to launch, grow, or reposition across multiple platforms and future opportunities.
Includes:
CREATIVE DIRECTION
✔ Brand questionnaire
✔ 30-minute discovery meeting
✔ Competitor research
✔ Moodboard w/ creative direction brief
✔ Brand voice & messaging refinement
✔ 30-minute strategy meeting
LOGOS
✔ Logo suite, including:
- Primary horizontal + vertical logo
- Secondary logos (2)
- Badge logo
- Submark
- Favicon
✔ Light, dark, & grayscale variations
✔ Brand in use mockup examples (3-5)
BRAND SYSTEMS
✔ Expanded color palette
✔ Typography pairings
✔ Icons
✔ Pattern
✔ Brand identity & usage tips (10+ pages)
BRANDED COLLATORAL
✔ Choice of 3 (social media graphics, business card, postcard, presentation)
PROJECT SPECIFICS
✔ Two rounds of revisions
✔ Digital logo file folder (PDF, PNG, SVG, + requested file types)
✔ 30-minute launch meeting
✦ A QUICK NOTE ABOUT PRICING & PACKAGES
The prices shown are starting investments. Your final proposal will be based on the scope, complexity, timeline, and deliverables required for your project.
Packages can be customized to include additional services such as website design, social media templates, launch materials, marketing collateral, copywriting, or ongoing creative support.
After learning more about your business and goals, I’ll prepare a clear proposal outlining your recommended services, deliverables, timeline, and total investment.
LET'S WORK TOGETHER
Contact me
I would love to hear about your project and goals. I’m all about crafting solutions that speak directly to your audience. Whether you’re a small startup looking to make a big splash or an established company seeking a fresh perspective, I’ll work closely with you to understand your unique challenges and objectives. Let’s go!